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Faculty & Research

Assoc.Prof.Dr. Donyaprueth Krairit

Director of English MBA

Assoc.Prof.Dr. Donyaprueth

Contact

Office Hours : Mon 9.00-16.00

Email : donya.nida@gmail.com

Tel. : 02-727-3843

Biography

EDUCATION

1996 - 2001 - Massachusetts Institute of Technology, Cambridge, MA, U.S.A. Ph.D. (Technology, Management and Policy in Telecommunications)

 

1993 - 994 University of Colorado at Boulder, Boulder, CO, U.S.A. 
M.S. (Telecommunications)

1989 - 1993 Thammasat University, Bangkok, THAILAND

AREAS OF SPECIALIZATION

  • Telecommunications Technology, Management and Public Policy
  • Management of Technologies
  • IT system implementation and development
  • Social sciences, business and law
  • Social and Behavioral Science
  • Business and administration
  • Marketing
  • Management
  • Public administration

 POSITIONS HELD

May 2015 - Present Associate Professor Graduate School of Business Administration (NIDA Business School) National Institute of Development Administration, Bangkok, THAILAND

July 2013 - April 2015 Dean School of Management, Asian Institute of Technology, Pathumthani, THAILAND

July 2013 - April 2015 DBA Program Coordinator School of Management, Asian Institute of Technology, Pathumthani, THAILAND

July 2013 - April 2015 IEMBA-VN Program Coordinator School of Management, Asian Institute of Technology, Pathumthani, THAILAND

August 2013 - April 2015 Acting MBA Program Coordinator School of Management, Asian Institute of Technology, Pathumthani, THAILAND

  • Supervised about 120 full-time MBA students each year on all their academic matters.
  • Responsible for all the dual-degree and exchange programs in SOM.
  • Responsible for the overall screening, selection, and admission of new students as well as existing students for exchange programs and scholarship applications.
  • Coordinated faculty members in course and schedule planning.
  • Responsible for the selection and course assignment for visiting and seconded faculty.

November 2009 - April 2015 Associate Professor School of Management, Asian Institute of Technology, Pathumthani, THAILAND

  • Teach courses in the field of Management of Technology, including Technology Policy, Managing and Implementing Electronic and Mobile Commerce, Management of Information System, and International E-business.
  • Supervise graduate students’ research and thesis.

October 2012 - December 2012 MBA Program Coordinator School of Management, Asian Institute of Technology, Pathumthani, THAILAND

  • Supervised about 120 full-time MBA students each year on all their academic matters.
  • Responsible for all the dual-degree and exchange programs in SOM.
  • Responsible for the overall screening, selection, and admission of new students as well as existing students for exchange programs and scholarship applications.
  • Coordinated faculty members in course and schedule planning.
  • Responsible for the selection and course assignment for visiting and seconded faculty.

September 2002 - November 2009 Assistant Professor School of Management, Asian Institute of Technology, Pathumthani, THAILAND

  • Taught courses in the field of Management of Technology, including Technology Policy, Managing and Implementing Electronic and Mobile Commerce, Management of Information System, and International E-business.
  • Supervised graduate students’ research and thesis.
  • Conducted various research projects related to the issue of digital divide and telecommunication policies in Asia.

September 2007 - August 2012 MBA Program Coordinator School of Management, Asian Institute of Technology, Pathumthani, THAILAND

  • Supervised about 200 full-time MBA students each year on all their academic matters.
  • Responsible for all the dual-degree and exchange programs in SOM.
  • Responsible for the overall screening, selection, and admission of new students as well as existing students for exchange programs and scholarship applications.
  • Coordinated faculty members in course and schedule planning.
  • Responsible for the selection and course assignment for visiting and seconded faculty.

SPECIAL HONORS AND AWARDS

Membership in academic and professional associations

  • MIT Alumni Club of Thailand

II. PEDAGOGY

1. Courses Taught at NIDA

  • BA8880 Digital Communication Commerce (3 credits)
  • BA5600 Management of Information System (3 credits)
  • BA 8900 Independent Study

2. Courses Taught at AIT

  • SM60.82 Business Communication, 2(2-0)
    (Average Number of students (both audited and credited): 60)
    (Average Final Grade: B)
    This course covers practical business communications including the simulation games and leadership development. Students learn how to present themselves in business environments and situations
  • SM02.71: Technology Policy and Planning, 3(3-0) (Average Number of students (both audited and credited): 10) (Average Final Grade: B) This course presents the rationale and framework for technology policy formulation and planning. It will also discuss the nature of government intervention and legal provision in the industries related to high technology and how the industries and private sector react to different types of public policy. The course will also cover many topics and examples of current interest related to technologies, including telecommunications policy, energy policy, environmental protection policy, and healthcare policy.
  • SM80.20: Managing and Implementing Electronic and Mobile Commerce, 3(3-0) (Average Number of students (both audited and credited): 30) (Average Final Grade: B) This course focuses on the challenges and opportunities of electronic and mobile commerce by exploring the technology (from a managerial point of view), economic, and regulatory issues related to the implementation phase of E-Commerce and M-Commerce
  • SM90.20 Academic Writing, 2(2-0) (Average Number of students (both audited and credited): 10) (Average Final Grade: B+) This course covers all aspects of academic preparation for doctoral students including reading, writing, and presentation skills.
  • SM02.85: Management of Information System, 3(3-0) (Average Number of students (both audited and credited): 25) (Average Final Grade: B) The goal of this course is to provide a broad overview on the important technical and managerial issues of management information systems (MIS). This course is designed to provide students with a balanced view of management and technology. Students will learn how to apply information technologies (IT)/ information systems (IS) to solve critical business problems in the real business world.
  • SM73.71: Information Technology in Public Organizations, 3(3-0)(Average Number of students (both audited and credited): 30)(Average Final Grade: B) The goal of this course is to provide an introduction to IT for students headed for work in public or nonprofit organizations. This course is therefore heavy on the hands-on technology but will also cover some substantive topics related to the management of IT. Students will gain an understanding of some important issues related to IT planning and management and some systems analysis skills. The class will rely in part on case studies. The majority of the materials are on public sector IT.

III. Conference Papers/Proceedings

(1) XXV International Conference on Trends in ICT, Business Management and Law (TIBML'16) April 26-27, 2016 Bangkok (Thailand)

  • Donyaprueth Krairit, “Regionalizing Digital Commerce: Trends in Southeast Asia.”

(2) NIDA Annual Academic Conference, Bangkok, Thailand, March 31, 2016.

  • “Fixed Telephone Penetration Rate: Time for a New Sustainable Telecommunication Platform Indicator?”

(3) NIDA Business School International Conference, Bangkok, Thailand, March 12, 2016.

  • Donyaprueth Krairit, “Telecommunications Liberalization in Developing Countries: Cases of Thailand and the Philippines.”

(4) International Conference on Economics, Management and Social Study (ICEMSS), Tokyo, September 26, 2015.

  • Donyaprueth Krairit, “Does Class Size Matter in the E-learning Systems?”

(5) e-CASE & e-Tech 2015-Fall, Kyoto, Japan, September 08-10, 2015.

  • Donyaprueth Krairit, “When Interactive e-Learning is too much: The Case of Thailand.”

Publications

2558 When Interactive e-Learning is Too much: The Case of Thailand, คณะบริหารธุรกิจ

2558 Does Class Size Matter In The E-Learning Systems, คณะบริหารธุรกิจ

2559 Fixed Telephone Penetration Rate: Time for a New Sustainable Telecommunication Platform Indicator?”, คณะบริหารธุรกิจ และสถาบัน

2559 Regionalizing Digital Commerce: Trends in Southeast Asia, คณะบริหารธุรกิจ

2559 Regionalizing Digital Commerce: Trends in Southeast Asia, คณะบริหารธุรกิจ

2559 Survival of a Market Leader in a Regional Integration of Emerging Economies: A Case Study of the Tourism Industry in Thailand, คณะบริหารธุรกิจ